Michael Cohen has written a perceptive, lucid and entertaining account of how political campaigns actually operate, and gives the reader a much more realistic framework for viewing contemporary politics than can be gained from most academic analyses or the conventional wisdom narratives many in the media rely on. Most usefully, he provides an insightful examination of the modern transition from persuasion to turnout strategies in political campaigns, and its impact on the health of our Republic.
Real Clear Politics
"[Modern Political Campaigns is an] accessible-yet-enlightening book for aspiring political professionals, but also for any reader who wants to go deeper into the methods used by political experts." (Link)
Campaigns & Elections
Future of Political Fundraising
Politics, Politics, Politics
Virginia Gubernatorial Election
Virginia Governor's Race
Biden's Falling Approval Rating
2024 Pre-Season Presidential Campaign
EU Campaign Playbook
International Political Campaigns
2024 GOP Presidential Power Rankings
Election Data Revolutionizes Campaigns
Supreme Court Nixes CA Donor Disclosure
Dr. Cohen discusses the implications for future political campaigns in the wake of the July 2021 Supreme Court decision to overrule the State of California's charitable contribution disclosure laws. (Link)
2020 Presidential Campaign
From Carter to Biden, 40+ Years of Presidential Candidate Walk-Up Songs and Modern Political Campaigns Author Podcast Interviews
Michael D. Cohen, Ph.D.
Michael is CEO of Cohen Research Group a leading political, public affairs, and corporate research firm. He publishes the pioneering and award-winning Congress in Your Pocket suite of mobile apps and teaches graduate courses at Johns Hopkins University on communications writing, research methods, digital strategy, political campaigns, and public policy. He is the author of Modern Political Campaigns: How Professionalism, Technology, and Speed Have Revolutionized Elections, published in June 2021 by Rowman & Littlefield. He is a three-time graduate of the University of Florida, where he earned degrees in political science and mass communication and was inducted into its leadership Hall of Fame. Learn more about Dr. Cohen at http://michaelcohen.us.
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